Live Sports Streaming: Where Content Rights and Streaming Technology Collide
Originally Aired - Monday, April 15 | 4:00 PM - 5:00 PM PT
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The movement of sports content from traditional pay TV networks to large tech platforms and OTT services is upending business models, causing the largest media companies and pay TV platforms to rethink their participation. At the same time, with consumers abandoning traditional TV distribution platforms in favor of streaming, technology disruption is occurring even while content rights and sports business models are shifting. This session will discuss how OTT platforms are optimizing their sports licensing bundles and technology stacks to maximize engagement, create revenue predictability, increase customer lifetime value, and mitigate rights costs. Keywords: Streaming Media, Streaming Summit, Streaming Video, Dan Rayburn, OTT