Case Study, NBCU and AWS: A Deep Dive Into the Tech Behind Peacock’s Record-Breaking NFL Wild Card Exclusive

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Originally Aired - Tuesday, April 16   |   10:45 AM - 11:45 AM PT

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Pass Required: Streaming Summit Pass

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This case study presentation will detail the architecture and preparation that underpinned Peacock’s streaming-only exclusive of the Kansas City Chiefs’ NFL Wild Card playoff victory over the Miami Dolphins - the biggest US livestream event in history. The session will highlight the learnings of six months of planning spanning architecture, scale-testing, runbook building, operational game day testing, and delivery. The technology domains covered will include CDN, ad-insertion, and site reliability engineering, with the overarching theme being quality of experience at a massive scale.

Keywords: Streaming Media, Streaming Summit, Streaming Video, Dan Rayburn, OTT


David Bohunek
SVP, Global Video Engineering
Yana Podroubaeva
Senior Account Leader
AWS Media & Entertainment, Games, and Sports