Ethical Content Creation: Monetize Your Work… Don’t Sell Your Soul


Event Time

Originally Aired - Sunday, April 14   |   2:00 PM - 3:00 PM PT

Event Location

Pass Required: Post Production World Pass

Don't have this pass? Register Now!

Info Alert

Create or Log in to myNAB Show to see Videos and Resources.

Videos

Resources

{{video.title}}

Log in to your myNAB Show to join the zoom meeting!

Resources

Info Alert

This Session Has Not Started Yet

Be sure to come back after the session starts to have access to session resources.


Creating compelling content is really a challenge.  Whom do you serve?  The audience? Your sponsors? Or yourself?  
Learning to balance your relationships as well as the content you produce is important. Additionally, as content creators we have to remember that our work stands on its own, so we have an ethical responsibility to those who watch it.


Join Richard Harrington who has been behind and in front of a camera for 25 years.  His work includes content for top brands like Apple, Adobe, Skylum, Mylio, and Radiant Imaging Labs.  
He’s also produced educational content for several nonprofits like the Red Cross, American Diabetes Association, and the Obesity Action Coalition.

  • How to create a foundation of ethics to build your content upon
  • How to be truthful about sponsorships and financial relationships
  • How to choose what to talk about and what to avoid for a long career
  • How to create genuine content that you’re proud of while still being able to make a living
  • Other ways to monetize your work fairly
  • How to pay it back and pay it forward for good karma



Speakers

Richard Harrington
CEO & Founder
ThinkTAP