Monetization: What’s Your Plan?
Originally Aired - Monday, April 15 | 3:00 PM - 3:30 PM PT
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For companies at the center of video streaming, broadcasting and advertising, 2024 is a year of disruption to the status quo. Across the media and entertainment landscape, many are seeking new ways to answer a central question: How can we better monetize our content in the most operationally efficient and cost-effective way? This session will share learnings about deploying the right technological framework to best monetize content, reduce capital costs, accelerate time-to-market, and improve operational efficiency at scale. It will discuss some of the latest practical advancements in cloud-based video management, managed channel origination, content engagement, AI/ML, advanced advertising, and more. Audience members will hear firsthand about the unique combination of resources and capabilities available from Comcast Technology Solutions, a division of one of the world’s leading media and technology companies.
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