A Case Study of Caliente TV's Studio Build and the Latin America Broadcast Market
Originally Aired - Monday, April 15 | 10:00 AM - 11:00 AM PT
Pass Required: Exhibits Pass (All-Badge Access)
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Less than a year ago, one of the most important companies in the sports industry in Mexico, Grupo Caliente, decided to venture into the production of sports content by adding the Caliente TV brand to its group. With the idea of achieving its goal quickly and efficiently, they selected VIVO Worldwide Productions and its strategic allies ROSS and AbelCine for the implementation and launch of this important project. VIVO WorldWide took the project very seriously and thanks to great teamwork, only 4 months were enough to put in to operation this significant project. The panel will discuss the unique challenges and opportunities associated with building and operating studios and production facilities in the Latin American market. Panel will be in Spanish and shared with both Domestic and International Spanish language Broadcasters. Please Note: This session is available with an Exhibits Pass(All-Badge Access) - it does NOT require a Core Education Collection Pass.