The Most Trusted Source of News: How Local Broadcasters are Combatting Misinformation in the Age of AI and Deepfakes

Event Time

Originally Aired - Sunday, April 14   |   1:30 PM - 2:20 PM PT

Event Location

Pass Required: Core Education Collection Pass

Don't have this pass? Register Now!

Info Alert

Create or Log in to myNAB Show to see Videos and Resources.




Log in to your myNAB Show to join the zoom meeting!


Info Alert

This Session Has Not Started Yet

Be sure to come back after the session starts to have access to session resources.

With the growth of AI-powered online misinformation and increasingly convincing deepfakes, it is becoming increasingly difficult to separate fact from fiction. Broadcasters are taking many more steps to verify the authenticity and accuracy of the tips and video they receive. Join us to learn more about the new efforts broadcasters are launching to combat AI-powered misinformation within their newsrooms and steps they are taking to arm viewers and listeners to defend themselves against this growing threat.


Ross Dagan
Executive Vice President and Head of News Operations and Transformation
CBS News and Stations
Claire Ferguson
Assistant General Counsel
Gray Television
Adrianna Rodriguez
Vice President & Assistant General Counsel-News
TelevisaUnivision, Inc.
Jeremy Sinon
VP of Digital Products & Strategy
Hubbard Radio
Steve Turnham
Managing Editor and Washington Bureau Chief
Scripps News


Alison Martin
VP, Innovation & Strategy
National Association of Broadcasters