Leveraging Azure AI for Media Production and Content Monetization Workflows

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Originally Aired - Monday, April 15   |   2:00 PM - 2:30 PM PT

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Join Andy Beach (Microsoft) and Amit Tank (MediaKind) as they discuss and showcase how Generative AI capabilities can streamline media production processes, reduce costs and accelerate content delivery to market at scale, which in turn can impact revenue positively. Learn about the AI industry trends that Sports, Broadcast and Media businesses should watch out for.
All media businesses face challenges when scaling up content production, media asset management workflows and content monetization. In the rapidly evolving social, traditional and linear media landscape, businesses struggle to attain better audience engagement metrics and insights. In this session, the audience will learn how MediaKind and Microsoft leverage AI models to automate media workflows, perform complex transformations on Live & VOD assets, and transform static content into an interactive, gamified and powerful "Experience" at scale - including FAST Experiences that businesses can build with accelerated time-to-market with help of MediaKind Prisma's powerful SCTE engine and monetization capabilities. 


Andy Beach
CTO for Media and Entertainment Industry
Amit Tank
Senior Director of Solution Architecture