Roku Fireside Chat: Igniting Engagement with Data, AI, and Innovation

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Originally Aired - Monday, April 15   |   1:30 PM - 2:00 PM PT

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Data is no longer viewed solely as a source of audience insights but as a powerful tool for creating deeply meaningful and personalized user experiences. Join this fireside chat between Roku and Braze to hear about how they're driving customer engagement and retention by activating data to better understand their customers and building experiences with AI that go beyond basic personalization.


Allyson Kurth
Sr. Director, Media, Entertainment and Gaming
Ric Lwin
Director of Product and Operations, Marketing Technology