AI-Empowered Monetization: New Content Strategies for Media Companies

Capitalize Zone , Capitalize Zone: Theater

Originally Aired - Tuesday, April 16 | 11:30 AM - 12:00 PM PT

W2149 Capitalize Zone Theater

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In this session featuring the NBA, Microsoft and NVIDIA panelists will discuss how the shifting media landscape is creating new revenue opportunities for rights holders and content creators. The panel will explore the pivotal role of technology and examine innovative strategies for deploying monetization solutions from predictive analytics and personalized recommendations to automated content curation, generation and targeted advertising. Join this session to discover how to harness the power of technology and AI to drive profitability and success in the content economy.