AI-Empowered Monetization: New Content Strategies for Media Companies

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Originally Aired - Tuesday, April 16   |   11:30 AM - 12:00 PM PT

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In this session featuring the NBA, Microsoft and NVIDIA panelists will discuss how the shifting media landscape is creating new revenue opportunities for rights holders and content creators. The panel will explore the pivotal role of technology and examine innovative strategies for deploying monetization solutions from predictive analytics and personalized recommendations to automated content curation, generation and targeted advertising. Join this session to discover how to harness the power of technology and AI to drive profitability and success in the content economy.


Andy Beach
CTO for Media and Entertainment Industry
Rick Champagne
Director of Global Media & Entertainment Industry Strategy and Marketing
Ken DeGennaro
Senior Vice President, Media Operations and Technology
National Basketball Association
Sepi Motamedi
Senior Product Marketing Manager, Live Media Solutions