Creative Lens on Live Sports: Next Gen Video Production and Fan Experiences

Event Time

Originally Aired - Tuesday, April 16   |   10:00 AM - 11:00 AM PT

Event Location

Pass Required: Core Education Collection Pass

Don't have this pass? Register Now!

Info Alert

Create or Log in to myNAB Show to see Videos and Resources.




Log in to your myNAB Show to join the zoom meeting!


Info Alert

This Session Has Not Started Yet

Be sure to come back after the session starts to have access to session resources.

Get ready to dive into the next generation of live sports production which combines new video workflows to improve game and broadcasting operations with digital enhancements that boost fan engagement! Join industry experts and innovators as they unveil the latest technology powering sports broadcasting and fan experiences that integrate video assets, gamification, and immersive content while bringing the programming to new markets. Forget just cheering from the stands – venues are becoming immersive playgrounds with lightning-fast 5G networks. From sports marketing to sponsorships, enhanced analytics and game operations, to live onsite and offsite immersive enhancements, this panel will delve into industry best practices and offer a glimpse into the future of how live sports will be delivered. Attendees can anticipate gaining a deeper understanding of the creative ways in which this technology is being utilized to enhance and monetize the live sports experience.


Ally Coulson
Marketing Director
Grant Nodine
SVP of Technology
National Hockey League
Timothy Stevens
Global Leader, Strategic Innovation, Sports, Media, and Entertainment.
Jason Yim
Founder and CEO
Trigger XR


Matt Coleman