Lakin, Rod

Lakin, Rod

Brand Manager at SportsRadio 94WIP, Audacy

Rod Lakin has spent two decades in the spoken word format, first joining Phoenix’s ESPN Radio 860 and Newsradio 620 KTAR in 2003.  He was a founding member of Sports 620 KTAR upon its launch in 2007, later serving in a variety of roles for Arizona Sports 98.7 FM, the flagship station of the Arizona Cardinals, Arizona Diamondbacks, and Phoenix Suns.  From 2018 to 2021 Lakin handled programming duties for ESPN 620 AM and Arizona Sports 98.7 FM.  In September of 2021, he was named brand manager for SportsRadio 94WIP overseeing radio operations and all social and digital content for one of the biggest sports radio brands in the country.  

Sessions/Events
Changing the Game: Creating Unique Sports Radio Programming
Tuesday, April 16 1:30 PM - 2:20 PM PT