Jenks, Andrew

Jenks, Andrew

Executive Director, C2PA and Director of Media Provenance, Microsoft at Microsoft

Andrew Jenks leads the Azure Media Security team, which focuses on ensuring the safe distribution and uses of digital media in accordance with the owner’s intent. This work includes directing media provenance investments across the company and overseeing PlayReady, the industry-leading digital rights management streaming service. Andrew currently serves as Chair of the Coalition for Content Provenance and Authenticity and leads a global, cross-company team of experts in developing the next evolution of authentic media and bringing a new level of transparency and trust to published media. He is also actively involved in related media provenance initiatives supporting digital news efforts with Project Origin and creators with Content Authenticity Initiative.   

Sessions/Events
Content Credentials - New Requirements for Media Provenance Labels for Gen AI Content
Tuesday, April 16 3:00 PM - 3:30 PM PT
Panels on New Challenges and Opportunities in Media
Tuesday, April 16 3:00 PM - 4:00 PM PT