Wiener, Adam

Wiener, Adam

Founder at Continuous Media LLC

Adam is the founder of Continuous Media LLC, advising companies (large and small, public and private) on media strategy, operations and P/L management with a strong focus on ways to bring new streaming products to market. 

Previously, Adam led all aspects of streaming/digital for the owned-and-operated CBS Television Stations. Considered ahead of its time, Adam conceived of, launched and operated CBSN Local (now CBS News Local): 24/7 news streams across major US markets available for free (ad supported) on connected television, desktop and mobile devices. With that success, the National Association of Broadcasters recognized his work in transforming a traditional media company into a future-focused, streaming powerhouse by naming him the 2021 recipient of the NAB Digital Leadership Award. Adam has also held executive positions at NBCUniversal and Dow Jones/IAC. He began his career in the newsrooms and control rooms of CBS News. He helped launch CBSNews.com, becoming (at the time) the youngest Executive Producer in CBS News’ history. 

 

Sessions/Events
Sports Streaming's Place in Fan Engagement and Monetization
Monday, April 15 10:45 AM - 11:15 AM PT
The Business of FAST: Ad Dollars, Viewer Measurement and Content Saturation
Monday, April 15 1:30 PM - 2:30 PM PT
Creating Winning Hyperlocal Programming Strategies
Tuesday, April 16 1:30 PM - 2:20 PM PT